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Web Design Blog
Welcome to the Cotswold Web Services web design blog, containing our latest web design, web development, SEO and E-commerce articles. Please feel free to give feedback using the comments form at the bottom of each article. Should you wish to post an article here, please contact us.
Category Archives: Search Engine Optimisation
Apr
11
2013
Blow Your Own Trumpet – by asking others to do it for you
E-commerce Web Design, Search Engine Optimisation, Website Design
A Testimonials Page is absolutely invaluable whether you have a brochure website or an online shop. It will give potential customers confidence in your brand and the service you offer. To convert browsers into customers they need to be convinced … Continue reading
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Jan
17
2013
The Benefits of Mobile Web Optimisation
Business Tech, E-commerce Web Design, Search Engine Optimisation
The amount of time people spend browsing the internet on a mobile device is increasing rapidly. In 2012 Paypal processed just over £6 billion in payments from mobile sites and that will grow in 2013. The smartphone era has changed … Continue reading
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Nov
14
2012
Open up Your Shop to The World This Christmas
E-commerce Web Design, Search Engine Optimisation, Website Design
When Luxe Jewellery came to Cotswold Web Services wanting to get their business online, we relished the opportunity. Accessories such as earrings, bracelets, rings and bags are ideal for an eCommerce site.
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Aug
21
2012
Why do I Need To Update My Web Content? 3 Reasons
E-commerce Web Design, Knowledgebase, Search Engine Optimisation, Web Development, Website Design
Long gone are the days when just having a website indicated you were a progressive company and set you aside from your competitors. In today’s world the internet is without doubt, the most important, cost effective and advanced communication … Continue reading
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Jul
24
2012
5 Ideas to Keep Your Web Shop Working At Its Peak
Business Tech, E-commerce Web Design, Search Engine Optimisation, Web Development, Website Design
When Cotswold Lavender came to us wanting to step up their game online, they were amazed at what could be achieved. Many businesses, despite having great products – seriously under-utilize their web presence and are losing sales every day. Your … Continue reading
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Jul
16
2012
6 Simple Summer Spruce-Ups For Your Web Shop
E-commerce Web Design, Search Engine Optimisation, Web Development, Website Design
If the summer months are seeming a little longer than usual (we’ve got the rain to thank for that) then maybe it’s time to take the bull by the horns and make up for any shortfall in your business by … Continue reading
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Jun
19
2012
Focus on marketing – Bulk Emailing
Business Tech, E-commerce Web Design, Knowledgebase, Search Engine Optimisation, Web Development, Website Design
BULK EMAIL Don’t confuse bulk email with spam – unsolicited emails, sent without prior request or permission is known as spam and rarely yields any benefit. On the other hand, bulk emailing, especially when it is directed and targeted to … Continue reading
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Jun
12
2012
Focus on Marketing – Auto Responders
Business Tech, E-commerce Web Design, Search Engine Optimisation, Web Development
AUTO RESPONDERS As the term suggests, an auto responder is a pre-composed electronic response which is automatically sent to the person who has contacted your website, a very basic example would be an automated out of office message, a confirmation … Continue reading
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Dec
15
2011
Five quick tips to get your website on the road to success
Knowledgebase, Search Engine Optimisation, Website Design
Tip 1: Good website design Make sure your website is clear, concise and is informative to customers. Products should be easily found and clearly labeled, with enough supporting information to ensure that a buyer is fully informed before committing to … Continue reading
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Jun
20
2011
Case Study: SEO
Search Engine Optimisation
Search Engine Optimisation plays an important role in the success of your website. By reaching out and making your website visible to your target audience, you can increase not only the click-through rate of your site, but make sure as … Continue reading
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