Home Portfolio Web Design E-commerce SEO & Marketing Branding Web Development Contact Us Blog

Web Design Blog

Welcome to the Cotswold Web Services web design blog, containing our latest web design, web development, SEO and E-commerce articles. Please feel free to give feedback using the comments form at the bottom of each article. Should you wish to post an article here, please contact us.
May 15 2013

Passing with Flying Colours

E-commerce Web Design, Website Design

Colours influence people in many different ways, often subconsciously, and so choosing the right colours for a website is more difficult than it may seem. The colour palette should assist in branding your business, giving your website a unique identity and attracting lots of visitors to stay on your site and make repeat visits.

Continue reading →

Read More Posted by: rosiem
Apr 23 2013

7 Ecommerce Essentials

E-commerce Web Design, Web Development

1. Products should be the main focus of your online shop if you want to generate and increase sales. No distractions! You should, of course, have a vision as to how you want your website to look in terms of colour, branding and design to present a professional shop front. However, these aspects of your site will only attract repeat visitors and loyal customers if you have got them really interested in your products and they find it easy to buy them. Continue reading →

Read More Posted by: rosiem
Apr 11 2013

Blow Your Own Trumpet – by asking others to do it for you

E-commerce Web Design, Search Engine Optimisation, Website Design

A Testimonials Page is absolutely invaluable whether you have a brochure website or an online shop. It will give potential customers confidence in your brand and the service you offer. To convert browsers into customers they need to be convinced you have the right products or services for them and you are an excellent company with a great reputation. Continue reading →

Read More Posted by: rosiem
Apr 4 2013

It’s all about the products…..

E-commerce Web Design

Whether you’re selling designer jewellery or motor accessories in your online shop, your customers need to love the look of your products to stay on your website and buy from you. A web design with easy navigation and a quick and easy check-out is essential, but of little use if your products are poorly photographed. No one will look twice. Continue reading →

Read More Posted by: rosiem
Apr 2 2013

Jazz up your eCommerce site

Business Tech, E-commerce Web Design, Web Development, Website Design

Your website is your best salesperson. It works 24/7, it never has a day off, it never even has a lunch break! With that in mind, it is important to ensure that you have armed it with the best possible array of sales tools to help it grow and realise it’s full potential. Here is a brief list of ways to help beef up your site, which can be the difference between a customer spending money or getting cold feet. Don’t miss out on sales!

Continue reading →

Read More Posted by: Nathan Davie
Mar 26 2013

What’s your favourite Browser…. and why?

Business Tech

…or perhaps you use a browser out of habit rather than choice? If you’re in the latter camp, have you considered downloading another browser and comparing your online experience? The 4 main players are Internet Explorer (IE), Mozilla Firefox, Google Chrome and Safari (for Macs). Continue reading →

Read More Posted by: rosiem
Feb 6 2013

Increase Efficiency With Integrated Labels

Business Tech, E-commerce Web Design, Knowledgebase

Integrated labels are a great way of streamlining the delivery process by allowing you to print off everything you need all in one go and in one place. Continue reading →

Read More Posted by: Nathan Davie
Jan 17 2013

The Benefits of Mobile Web Optimisation

Business Tech, E-commerce Web Design, Search Engine Optimisation

The amount of time people spend browsing the internet on a mobile device is increasing rapidly. In 2012 Paypal processed just over £6 billion in payments from mobile sites and that will grow in 2013. The smartphone era has changed the way we browse the internet, take a look around any public area and you will see people on their smartphones, a lot of whom will be browsing the internet. Most of us now walk around with the internet in our pocket, ready to browse when we have some time to spare, so it is surprising then, that many business’ have not optimised their website for mobile use. Here are some of the benefits of optimising your site for mobile:  Continue reading →

Read More Posted by: Nathan Davie
Dec 11 2012

Get Ahead of the Game and Maximise Your Market

Business Tech

So you have a great brand, a fantastic e-commerce website and lots of great products. Now you need to spread the word. This is where our bulk marketing system comes in. Continue reading →

Read More Posted by: Nathan Davie
Nov 14 2012

Open up Your Shop to The World This Christmas

E-commerce Web Design, Search Engine Optimisation, Website Design

 

When Luxe Jewellery came to Cotswold Web Services wanting to get their business online, we relished the opportunity. Accessories such as earrings, bracelets, rings and bags are ideal for an eCommerce site.   Continue reading →

Read More Posted by: EmmaT